Google Analytics provides other types of data – like user demographics and behavior – that you may find useful.

You’re welcome to use Google Analytics in conjunction with ClickMagick, just make sure that any conversion actions Google Analytics sends data to is not used for ad optimization as Google Analytics’ conversion data is not accurate at all.

You can learn more about Google Analytics and how it compares to ClickMagick here:

Google Analytics/GA4 vs. ClickMagick

Article 994 Last updated: 05/01/2025 10:20:40 AM
https://www.clickmagick.com/kb/?article=994